Mascus, the fastest-growing online marketplace in the world for the sale of construction machinery, agricultural, material-handling equipment, forestry equipment and transportation vehicles is now making it even easier for all its users to access the website with the launch of a new fully responsive version of the marketplace.
The new responsive website enables Mascus users to browse through ad listings on their traditional desktop computer, smartphones or tablets without changing their environment and losing some of the features of the main desktop version. Sellers will also be able to manage their content directly from their mobile devices. The new design has been developed to make Mascus accessible whether you are at your desk using a traditional computer or on the go using a mobile phone or a tablet.
“We know that more and more users are accessing online content via their mobile devices, and this is no exception with the heavy machinery industry.” explains Mascus COO Rickard Krøtø. “Our users and customers are often away from their desk and computer, but are always connected and have their smartphone or tablet with them. The responsive website offers them the opportunity to check Mascus with any type of mobile device without losing the features that the full desktop version offers. Besides the improved user experience, buyers will be able to access Mascus while on the go and contact sellers at the touch of a button, while sellers will have the chance to better react to demand and manage their inventory from their mobile phone or tablet.” adds Mascus Marketing Manager Gauthier Dominicy.
Users can access the full responsive website and browse listings that are organized into “easy to navigate” categories. When customers click on a listing, they will see the seller’s product photos, product details, pricing and location information. Customers can then click to call the seller right from the listing to make their inquiry.
A commitment to customer-oriented improvements
The new website is part of Mascus’ continuous improvement plans to deliver a better experience and easy to use platform to all their users. “The new responsive website takes Mascus to a new level by making it a more flexible for everyone to use,” explains Tim Scholte, Mascus CEO. “We recognized the importance of creating a system that is user-friendly no matter what environment it is accessed in, and that includes mobile phones and tablets. Mobile devices are already overtaking traditional computers and laptops to browse the Internet. Having a website that makes the Mascus marketplace accessible anywhere, anytime and with any device was a necessary step for us. It also reinforces our commitment to customer-oriented improvements,” he adds.
“The mobile websites that we have built for our customers over the last 2 years have proven to be successful, so it was only logical for us to apply this trend to the public marketplace. As smartphones and tablets become the norm as well as mobile broadband connectivity, we believe that the new responsive website will prove to be extremely popular with Mascus users across the world, and in delivering a better browsing experience and quality service to our customers” concludes Tim Scholte.
Tim Scholte, CEO, +31 65 182 3389,
Rickard Krøtø, COO, +46 70 660 2780,
Mascus - is an online marketplace for farm machinery, forestry, material handling and groundscare equipment, construction equipment and transportation vehicles. Product ranges include tractors for sale, trailers for sale, used trucks for sale, diggers, box trailers, mini diggers and excavators. Mascus makes trading in used machinery and equipment quicker and more efficient by collecting in one place information about the supply and the demand. All dealers, producers, and end users are welcome to offer their used machines and equipment for sale via the marketplace.
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